Excellence in Customer Service

The judging panel will consider the criteria below in assessing your application. It does not need to demonstrate all these elements, but it will allow you to develop the story behind your success. Please tell us about the ways in which your business has excelled in the area of customer service. What were your objectives? What were the results (please give specific, data based evidence)?

Entry Criteria
The judging panel will consider the criteria below in assessing your application. It does not need to demonstrate all these elements, but it will allow you to develop the story behind your success. Please tell us about the ways in which your business has excelled in the area of customer service. What were your objectives? What were the results (please give specific, data based evidence)?

Please quantify these as far as possible with your most recent results. What benchmarks are you comparing them to demonstrate your success?

  • Innovative gathering and/or use of customer insight.
  • New ideas that have improved satisfaction levels and the ways in which you have measured this.
  • Customer feedback strategies that have led to improved satisfaction and performance.
  • Employee Engagement strategies that have led to improved performance and customer satisfaction.
  • Leadership and vision in the field of customer strategy, from senior management in particular.
  • Improved customer satisfaction levels leading to repeat business/ increased revenue.
  • Provide evidence of your marketing activity

    • In no more than 500 words, please provide a brief description of your business